Digital Marketing Manager

The Digital Marketing Manager is responsible for the Library’s online reputation, brand positioning and audience engagement.
Job Details
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Department: State Library of Victoria
Work Type: Fixed term - full time
Job Function: Communications, Marketing and Media
Classification: VPSG5.1
Work Location: Melbourne - CBD
Reference: VG/8101A
Closing Date: 27-Oct-2017
Salary Range: $92,253 - $101,935
Job Duration: Fixed-term (12 month contract - maternity cover)
Attachments: 8101 Digital Marketing Manager.pdf (PDF, 106KB)
Job Specification

Contact: Bettina Monello

Position Details

Digital Marketing Manager

- VPS level 5.1
- Fixed-term (12 month contract - maternity cover)
- Full-time

About us:
State Library Victoria is the State's premier reference and research library, the hub of state-wide information and communication network, and a gateway to the world's information. The State Library is Australia's busiest public library with a collection of over 4.9 million items and a diverse range of exhibitions and programming, inspiring possibilities for all Victorians.

About the role:
The Digital Marketing Manager is responsible for the Library's online reputation, brand positioning and audience engagement. They oversee the management ofthe Library's social media platforms, online communities and the execution of content marketing strategies. The incumbent also manages e-communications, provides strategic oversight of digital media buying and works collaboratively with the organisation, to broaden awareness of the Library's collections, programs and initiatives across digital media.

How to apply:
Applications including a resume and statement addressing the Key Selection Criteria should be submitted online by visiting State Library Victoria or

Please direct any questions about the application process to Your enquiry will be handled by a member of the People and Culture team.

For further information on working at the State Library Victoria, please visit

State Library Victoria promotes a workplace that actively seeks to welcome and value the unique contributions of all people. We encourage Aboriginal and Torres Strait Islander people, people from culturally diverse backgrounds, and people of all ages and abilities to apply for this role.

Applications close: Friday, 27 October 2017.

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